
Whether you believe that Bing is part of Microsoft or not, you must know that the search engine has some important features that set it apart from other search engines. For example, the homepage can be customized and the search results are grouped in the best way possible. It also has a stronger click-through rate than Google and provides a better video search experience.
Social integration platform
Adding Facebook data to Bing search results is a part of Microsoft’s Social Integration Platform. This is a tool that allows advertisers to coordinate their paid search activities with social content, such as Twitter posts.
Bing users in the United States will begin seeing this new look in a few weeks. The new features will appear in the sidebar of search results. The social integration will not change what is displayed on the search results page, but it will make it easier to find and connect with friends.
The new social features are a part of Bing’s revamped interface. The new interface includes “live tiles” with real-time information updates. This allows users to connect with friends and follow experts as they share information. There is also a new column that provides information related to specific searches. This allows users to take action right from the results page.
Facebook’s integration in Bing search results will provide users with information about their friends who like certain topics, such as movies. It will also display recommendations from Foursquare users. These recommendations will appear in the “people who know” section.
In addition to adding Facebook data to Bing search results, Microsoft is also testing Social Extensions, which let advertisers link to specific posts from their social accounts. This feature is currently in beta testing in the United States. It is not clear whether these links are paid hashtags.
Bing also partnered with Quora, a question and answer site, in October 2010. Quora content will appear in Bing’s social sidebar. This is a more limited integration, which focuses on content from topic experts. The Social Extensions feature is expected to be expanded in the future.
Stronger click-through rate than Google
Whether you’re a small business or large brand, the key to a successful paid search campaign is to get people to click on your advert. While both Google and Bing are effective for this purpose, there are certain key differences between the two search engines.
Google has a much larger search volume than Bing, and is more widely used. This means that your advert can reach a wider audience. However, Bing’s smaller share of the search market means that you’re likely to reach fewer users. This could affect your ad budget.
Despite this, Bing has a strong click-through rate. It’s the rate at which users interact with your advert. It’s important to note that both engines have different algorithms. Google has a much more advanced interpretation of language, making it more difficult to optimize for SEO. Bing also has a stronger social integration platform. It’s easier for users to interact with your advert via Bing’s social features.
Bing also has more granular targeting. It offers ad group level targeting, which allows you to reach specific demographics.
Bing’s results are often more appealing than Google’s. It shows more ads at the top of the search results. Also, its result pages are cleaner and more organized. You can also remove specific search terms with one click.
Bing offers a better video search, and users can view a video preview when they hover over it. Also, Bing has a greater number of related images on the right side of the results.
Bing also has a stronger social integration network than Google. Its platform provides detailed reports on campaign performance. Also, it’s more affordable. Depending on the demographics of your target audience, your ad budget could be cheaper on Bing.
Better video search compared to Google
Compared to Google’s video search, Bing offers a better video search experience. This can be a huge benefit if you’re trying to find a video that’s relevant to your content.
You can search videos by keywords, which is a handy feature. You can also create captions for a video if you want to. The videos are also transcribed to help search engines understand the content.
Bing offers a universal search, meaning you’ll get results from other search engines as well as video sites. You can also use the “key moments” links to go to specific timestamps within a video. This means you don’t have to worry about leaving Bing to find the content you’re looking for.
You can also try Bing’s visual search. You can take pictures with a webcam, or drag images from your desktop into the search box. You can then find similar images.
Google’s video search is also easy to use. The results are displayed as thumbnail grids. Hover over a thumbnail and you’ll get a preview of the video. When you click a video, it will expand and play in full screen mode.
Bing video search is more visual than Google’s. You can scroll through the video results with the arrow keys. The video thumbnails give you an idea of the content of the video.
Bing also has a video sitemap, which lists URLs where videos are hosted. It works just like a standard XML sitemap, which you’ll likely generate from a content management system. This is a good way to optimize your videos for Google and other search engines.
Compared to Google’s video search, the Bing experience isn’t as extensive, but it’s at least as good. You can also watch videos directly from the search page.
Search homepage is also customizable
Currently in beta testing, Microsoft’s Bing search engine has a new feature that will allow you to customize it. The feature is only available in Microsoft’s Edge browser, which is currently the default browser on Windows 10. If you’re a fan of Bing, you may want to pay close attention to this new feature. You can even create your own custom homepage.
The Bing search engine is a big part of Microsoft’s arsenal of online services, including Edge and Microsoft Office 365. With the help of this feature, you can set your homepage to be a search engine, a social network, a news site, or even a media site. If you are a fan of social networks, you may want to set your homepage to display a Facebook wall or a Twitter feed.
The Bing search engine is able to show you what’s near you, including weather forecasts, relevant news stories, and what’s popular on Facebook. It also has a number of nifty-looking shortcuts that you can apply to the search bar. You can even customize your Bing search bar to include a QR code scanner. This is a feature that may be worth a try, especially if you are a fan of mobile apps.
It isn’t a new feature, but the Bing search engine has certainly changed a lot since its inception. If you’re a fan of Microsoft’s search engine, you might want to make sure you’re seeing its best results. Besides, if you’re running a blog or a website on the Internet, it might be time to update your sitemap. This could make a big difference when it comes to getting your content noticed.

